Presented by Toni Ressaire, Altuent and Harald Stadlbauer, NINEFEB, 9 AM PT / 5 PM Irish Time
You don’t get reliable answers from better prompt engineering, but from working on the system behind the agents.
The theme of this year’s ConVEx IDEAS Online Conference, Answer Engine Optimization (AEO) & Search Engine Optimization (SEO), speaks to the outcome, but what about the work behind the scenes?
Agents have started to spread heavily. But they work on information structured for humans, often existing in formatted, but insufficiently structured, ways on the web. Should we trust the information that the agents are using and delivering to us? Or, for that matter, should be trust what is being handed over to other agents? Research has shown that accuracy can drop as low as 23% when multiple agents are involved.
That doesn’t mean that agents useless; they need a trusted semantic layer as a baseline to provide context, as well as to help agents to know trustable facts.
In this presentation, the presenters show how an approach of human-written content structured for agents, based on iiRDS— Intelligent Information Request and Delivery Standard, a recognised semantic metadata schema—leads to high-accuracy results. This schema, compatible with schema.org, builds a trust base for information and products, offering both accuracy and context.
Key Takeaways
- Findability requirements for an agentic world
- Exploration of the semantic layer and its benefits
- Using iiRDS and schema.org for better results from AI agents

About Toni Byrd Ressaire
Innovation Director, Altuent
Toni Byrd Ressaire is Innovation Director at Altuent, a knowledge management consultancy that helps organisations transform enterprise content into trusted knowledge for people and AI. Working in AI since 2016, Toni leads the development of innovative solutions that help organisations unlock greater value from their information, knowledge, and AI investments.

About Harald Stadlbauer
Managing Director, NINEFEB
Harald Stadlbauer is the Managing Director of the NINEFEB Group of companies, dedicated to the advancement of Technical Communication, like Technical Documentation as well as eLearning to the intelligent delivery of it. He is actively engaged in developing iiRDS further as well as contributing to the AAS (Asset Administration Shell) submodels of the IDTA (Industrial Digital Twin Association).